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About The Authors

Phil Basten and Jane Mark are highly successful business owners in their own right. They have been helping people succeed on the net for the past 8 years. Four years ago they joined forces and launched their new company, JPE Advertising which grossed over 6 figures in its first year. They have developed some of the most innovative scripts on the net, a comprehensive list hosting script unequalled yet as an all round resource management system, a viral advertising program called Twenty20 and their latest, highly popular program Free-Ad Depot.

Here's some info to help you get to know them better...
Phil Basten is President of JPE Advertising.

A good friend once described him as having more ideas than a dog has fleas. We think this was meant as a compliment.

He is an innovating, insightful, product generating, marketing machine. His focus is developing products and services that work online. His favorite phrase is. "We develop the marketing tools that others copy."

Phil has extensive knowledge in counseling, and sales training. His qualifications range from being a charter member of the Australian Institute of Professional Counselors and a holder of their highest diploma, to a certification in the Australian version of "Train the Trainer," which simply means, he teaches people training methods and techniques so they can train others.

Phil also has extensive marketing experience having been involved in the advertising agency industry in Australia for more than 25 years working for such prestigious companies as Ogilvy & Mather, Fortune Advertising and Leo Burnett as a concept creator/ copywriter. His contemporaries dubbed him, the "Ad-Man".

These vastly different fields have given Phil a unique insight into what makes people tick, what they basically want, and why they respond the way they do.

He has created the ideas for a number of services owned and operated by JPE Advertising among which are DamnSmart Ads, DSM, Adpro, AA Autoblaster, Global Safelist Directory, WebPro Times, Joe and Mable ShowTwenty20, Free-Ad Depot

Phil takes care of technical support, website design, product and concept development and all round office entertainment.
Jane Mark is CEO of JPE Advertising.

Jane is a pocket dynamo who has a typical New York attitude. "Don't tell me how hard it is or how much effort it will take, get it done."

Jane has extensive knowledge of the business world. She ran a multi-million dollar real estate partnership called JED Management Corp, started her own successful catering business and currently has an active catering cart business in Central Park. You guessed it, it's called, "Janes".

Like, Phil she has extensive knowledge of peoples needs and behavior patterns having received her masters in psychology from the New School for Social Research in New York and a BA from Brandise University in Massachusetts. This training and her extensive business background have given Jane a unique perspective into both doing business on the internet and discovering what people want by asking the right kinds of questions.

Jane takes care of customer service and marketing. To her every client, large or small, is treated as a VIP.
JPE Advertising motto:

"Help others succeed and you guarantee your own success."


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